Nazareth College’s academic strengths cross an unusually broad spectrum of 60 majors, including education, health and human services, management, the fine arts, music, theater, math and science, foreign languages, and the liberal arts. The coeducational, religiously independent, classic campus in a charming suburb of Rochester, N.Y., challenges and supports 2,000 undergrads and 800 graduate students. Nazareth is recognized nationally for its Fulbright global student scholars and commitment to civic engagement. Rigorous programs, an uncommon core, experiential learning, career skills, and a global focus prepare graduates for not just one job, but for their life’s work.
Used publicly on the website, on press releases, and in publications to give a distinctive and descriptive overview. Includes location and size for people unfamiliar with the College or with this region. Reinforces the key messages of the positioning statement.
Used internally (and with partners) to ensure a common understanding of how to present the College externally. Identifies the ideal target student, highlights the offerings and benefits of an education here, and is both inspirational and aspirational.