Modern marketing leaders must quickly analyze constantly changing trends and proactively form strategies for a diverse amount of products and services audiences depend on. The Master of Science (M.S.) in Strategic Marketing program provides unique and highly demanded marketing skills while developing leadership abilities to drive high performance for clients and firms. Graduates of this program will effectively steer marketing teams toward success in an unceasingly competitive environment.
"The Nazareth approach is all encompassing when it comes to leadership. We don't focus on just one skill. We try to really prepare you for any scenario or situation. You're not just going to be an expert in one thing. You're going to be an expert in many things." —Taylor Wroblewski '16, '17G
Online and weekend classes
No GMAT/GRE entrance test required
Complete in 12 months (accelerated option) or 20 months part-time
— Jeremy Schwartz, Nazareth University program advisory board member; managing partner/creative at Truth Collective
According to the U.S. Occupational Outlook Handbook, employment opportunities for marketing strategists/managers are projected to grow by a brisk 8% over the next 10 years as organizations compete for market share through effective advertising strategies.
"I had the desire to work within marketing but without the experience to pursue it. My marketing degree helped me find what I am most passionate about. I gained the knowledge and perspective of the field with the help of my professors, classmates, and the companies we worked with one on one. And I gained confidence... that helped me land a job at Butler/Till."
— Gulshan Fazal '21G