Why Choose Nazareth for Visual Communication Design?

The program combines studies in graphic design, web design, advertising, typography, illustration, and integrative studies in the liberal arts, providing you with essential competencies for visual communication. Program curriculum is focused on preparing you for a broad range of careers in the creative field or for graduate school. Professional networking is integrated into your experience through associations with local chapters of American Institute of Graphic Arts (AIGA) and the American Advertising Federation (AAF), internships, guest speakers, and agency tours.

You will develop creative problem-solving skills and visual responses to communication problems, using digital and analog media for design. Working independently and in collaborative teams, you'll learn to create effective and refined images for a broad range of target audiences. In-depth learning culminates the final year in development of a professional portfolio and placement in a professional internship experience. Graduates find employment in advertising, marketing, multimedia and web design, packaging design, publication design, and branding.

B.F.A. and B.S. Degree Highlights

  • Focus on professional preparation and portfolio building
  • Benefit from the combination of a strong studio curriculum in digital and analog media and a liberal arts education
  • B.S. degree allows for elective options to accommodate a second major, minor, or study abroad experience

Related majors

Discover more offerings at Nazareth:

Provide portfolio

A portfolio review is required for this major. View portfolio details and register.

Contact Information

Sherri Baker Hamilton

Sherri Baker Hamilton

Assistant Professor & Director of the Visual Communication Design Program in Art
Arts Center 162

Education: B.S., Studio Art, Nazareth College

Areas of Academic Interest: Graphic design, typography, advertising design, packaging design, and illustration.

See gallery and full biography.

Justin McKeever, graphic design degree program, illustration degree program, graphic design major

Alumni Spotlight: Justin McKeever ’14

As one of the lead graphic designers in the Multimedia Department at Harris RF in Rochester, N.Y., Justin McKeever '14 produces a broad range of informational graphics for multimedia platforms as well as user experience and user interface design. “My knowledge of web design and user experience, the ability to communicate with clients, and the flexibility needed in a collaborative work environment, all came from my experience at Nazareth.”

Example Careers

  • Art director
  • Creative director
  • Digital media designer
  • Exhibit designer
  • Graphic designer
  • Illustrator
  • Production artist
  • Publication designer
  • UI/UX designer
  • Web designer


  • American Cancer Society
  • Antithesis Advertising
  • Butler/Till Media
  • Clark CSM
  • Dixon Schwabl
  • JWT, New York City
  • Lime Design
  • Martino Flynn
  • Mason Marketing
  • Minerva Design
  • Partners + Napier
  • Roberts Communication
  • Rochester Business Journal
  • Strong National Museum of Play


  • Big Arrow Group, New York City
  • Butler/Till Media
  • CypherWorx
  • Edge Advertising
  • Harris Corporation
  • Martino Flynn
  • Mason Marketing
  • Mirus Group
  • Partners + Napier
  • Roberts Communications
  • Rochester Institute of Technology Cary Graphic Arts Press
  • The Ski Company
  • Tool Studios, Denver, CO
  • Trampoline Design, Glens Falls, NY