The program combines studies in graphic design, web design, advertising, typography, illustration, and integrative studies in the liberal arts, providing you with essential competencies for visual communication. Program curriculum is focused on preparing you for a broad range of careers in the creative field or for graduate school. Professional networking is integrated into your experience through associations with local chapters of American Institute of Graphic Arts (AIGA) and the American Advertising Federation (AAF), internships, guest speakers, and agency tours.
You will develop creative problem-solving skills and visual responses to communication problems, using digital and analog media for design. Working independently and in collaborative teams, you'll learn to create effective and refined images for a broad range of target audiences. In-depth learning culminates the final year in development of a professional portfolio and placement in a professional internship experience. Graduates find employment in advertising, marketing, multimedia and web design, packaging design, publication design, and branding.
A portfolio review is required for this major. View portfolio details and register.
Education: B.S., Studio Art, Nazareth College
Areas of Academic Interest: Graphic design, typography, advertising design, packaging design, and illustration.
"Naz prepared me for my current job through the awesome internship requirement. Doing three internships in college really helped me figure out exactly what kind of work environment I would excel in, and this knowledge propelled me to make career decisions that are best for my professional future,” says Bonomo, assistant art director at The Martin Group marketing firm, whose clients include Wegmans, The Buffalo Bills, and Hillside Family of Agencies.