Branding Toolkit

Graphic Identity and Messaging Toolkit

The growth and longevity of Nazareth College requires consistent usage of our message, marks, and colors to promote good design, effective communication, and a professional image.

Our graphic identity provides a flexible framework for all Nazareth College staff, outside designers, freelance writers, partners, and other individuals responsible for the conceptualization, writing, design, and production of Nazareth College's printed and electronic communications.

These guidelines convey our vision and present recommended message concepts and visuals we use to formally describe our work and ourselves. 

Our identity expresses Nazareth College's unrelenting commitment to producing informed leaders and engaged citizens.


Elizabeth M. Zapata

Elizabeth M. Zapata

Director of Marketing & Communications in Marketing & Communications
Golisano Academic Center 167