Color Palette

Our colors will always be purple and gold.

Primary Colors

When printing the logo using spot PMS (Pantone Matching System) colors, please use the specific numbers indicated. DO NOT convert the Pantone spot colors to process. When printing the logo in 4-color process, please use the specific CMYK formulas indicated. When using the logo in screen-based media (websites, videos, presentations, etc.), please use the hexadecimal values or RGB formulas indicated.

Pantone 267
75c | 90m | 00y | 00k

Pantone 7509
00c | 25m | 50y | 05k

Secondary Colors

Pantone 326
85c | 00m | 50y | 00k

Pantone 2028
00c | 85m | 90y | 00k

Pantone 233
15c | 100m | 00y | 00k

Pantone 7461
100c | 25m | 05y | 05k

Neutral Colors

Pantone Warm Gray 1
00c | 05m | 05y | 10k

Pantone 411
25c | 40m | 30y | 70k

Color Formats


Printed materials are produced by one or more inks on paper or another medium.

PMS (Pantone Matching System) inks are typically used when a project requires only one, two, or three colors and will be produced by a professional print house. The Nazareth color palette identifies both PMS C (coated paper) and U (uncoated paper) values. Check with your marketing department contact or print house representative if you're not sure what type of paper will be used.

The other format for printed materials is 4-color process, commonly referred to as CMYK (Cyan-Magenta-Yellow-Black). Projects requiring more than three colors or those printed on a standard desktop or office printer should be created in this format. Also, make sure to convert all photography for print into CMYK.


Screen-based color is rendered by pixels in RGB (Red-Green-Blue) color mode and identified by a hexadecimal number. For example, the number for white is FFFFFF, while black is 000000.

Content (photos, graphics, text, etc.) intended for websites, emails, PowerPoint presentations, Word documents, or videos should be created in RGB format.